BUILT LIKE NO OTHER

After a splashy campaign that reintroduced KOBELCO Excavators to the North American market in 2013, the company turned its focus on solidifying their reputation in the market.

Research showed that KOBELCO machines offered productivity-boosting features not found in any other brand. InQuest launched the “Built Like No Other” campaign calling attention to these innovations, culminating in KOBELCO’s 2017 ConExpo brand experience.

PROJECT
Built Like No Other

CLIENT
KOBELCO