How to choose a micro-influencer that’s right for your brand
If you’ve decided to try incorporating micro-influencer partnerships into your marketing strategy, the next big decision is -- who’s right…
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December 7, 2018
InQuest Reacts to Hootsuite’s 2019 Social Trends Webinar
This week our social media team listened in on Hootsuite’s webinar, “Social Trends You Can…
November 21, 2018
Our 5 Favorite Rebrands & Refreshes of 2018
In 2018, there were a few brands that reinvented their identity exceptionally well, including some…
November 13, 2018
Which Types of LinkedIn Content Engage Audiences the Most?
In my last article, I provided four easy steps to update your company's LinkedIn profile.…
November 8, 2018
Paid social is not optional.
Heading into 2019, paid social is not a choice -- it’s mandatory. Organic content is…
November 1, 2018
Advertisers must not ignore mobile in 2019.
Mobile is taking over. It’s no surprise that going digital is the future of marketing,…
October 26, 2018
How to track social conversions using Facebook pixels
If you’re reading this, you’ve probably at least heard about Facebook pixels. You may have even experimented with placing one on your website. Or it might be the case that…
September 20, 2018
InQuest Responds: 4 Forbes’ Digital Marketing Trends
This week we’re trying out a new style of content. In the past, we’d often…
September 4, 2018
4 Easy Steps to Optimize Your LinkedIn Company Page
When was the last time you reviewed your company’s LinkedIn profile? If it’s been awhile,…
August 29, 2018
5 Ways to Squeeze More Out of Your Content Calendar
Sometimes, it seems like there’s just not enough content to go around. If, like me,…
August 21, 2018
Why Should You Care? Implementing Cause Marketing
As marketers, we are consistently in search of fresh new ideas to cut through the…
August 14, 2018
How to Get the Most Out of Your SEM Budget
As the world of marketing marches further into the digital era, more eyes are turning…
June 5, 2018
5 (Free) Tools for Online Marketers
I like free things, marketing and being helpful, so I decided to combine that list…
May 25, 2018
5 Ad Innovations to Watch in Summer 2018
We’re almost halfway through the year. Here’s my roundup of big changes that could transform…
April 10, 2018
4 Traits of a Successful Social Media Marketer
When I graduated college in spring 2009, Facebook had yet to introduce the “Like” button…
