March 14, 2019
How to Write Copy for Websites
It amazes me that sometimes I arrive at a website and I have no idea…
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January 28, 2019
Takeaways from Slack’s logo rebrand
https://www.youtube.com/watch?v=MnOUHlW4y4M&t=6s If you haven’t heard, project management and workplace chat tool, Slack, revealed its new…
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January 3, 2019
How we knew it was time for a rebrand
Recently, you may have noticed that we’ve updated our look! After nearly a decade with…
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November 21, 2018
Our 5 Favorite Rebrands & Refreshes of 2018
In 2018, there were a few brands that reinvented their identity exceptionally well, including some…
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June 20, 2018
It’s 2018. Why are advertisers still selling features and not benefits?
Are you educating your target audience or enticing them? Let’s be clear. Informing a prospect…
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December 20, 2017
Get the Most Out of Your Agency with Great Feedback
You may have never thought about it, but when you work with an agency, you’re…
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March 9, 2017
Learning to Love Your Writer
Everyone can write. And that’s a great thing – you’re not going to survive long…
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September 1, 2016
Creative Inspiration – Why You Need to Get Out of the House
When was the last time you had a great idea or found new inspiration while…
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June 23, 2016
So You Think You Can Write Copy?
I’m naturally biased. I think every piece of customer-facing copy should be at least run…
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March 31, 2016
April Fool’s Day: Looking Back on Some of the Best
With April Fools’ Day upon us once again, we thought it would be a perfect…
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