Strategy
January 17, 2019

Why Brand Strategy Comes First

Over the years we’ve seen many advertising agencies become more and more specialized. With every…
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Digital
January 14, 2019

Shifting Focus to Digital

Today’s media landscape is ever-evolving, which requires continuous learning on our part. As we transition…
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News
December 31, 2018

New year, new InQuest. President Brian Olson talks 2019 plans for the agency.

Thank you to our friends, family, and partners. As 2018 comes to a close, we…
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Media
December 7, 2018

InQuest Reacts to Hootsuite’s 2019 Social Trends Webinar

This week our social media team listened in on Hootsuite’s webinar, “Social Trends You Can…
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Creative
November 21, 2018

Our 5 Favorite Rebrands & Refreshes of 2018

In 2018, there were a few brands that reinvented their identity exceptionally well, including some…
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Digital
November 13, 2018

Which Types of LinkedIn Content Engage Audiences the Most?

In my last article, I provided four easy steps to update your company's LinkedIn profile.…
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Media
November 8, 2018

Paid social is not optional.

Heading into 2019, paid social is not a choice -- it’s mandatory. Organic content is…
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DigitalMedia
November 1, 2018

Advertisers must not ignore mobile in 2019.

Mobile is taking over. It’s no surprise that going digital is the future of marketing,…
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Digital
October 26, 2018

How to track social conversions using Facebook pixels

If you’re reading this, you’ve probably at least heard about Facebook pixels. You may have even experimented with placing one on your website. Or it might be the case that…
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Digital
September 20, 2018

InQuest Responds: 4 Forbes’ Digital Marketing Trends

This week we’re trying out a new style of content. In the past, we’d often…
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Digital
September 4, 2018

4 Easy Steps to Optimize Your LinkedIn Company Page

When was the last time you reviewed your company’s LinkedIn profile? If it’s been awhile,…
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Digital
August 29, 2018

5 Ways to Squeeze More Out of Your Content Calendar

Sometimes, it seems like there’s just not enough content to go around. If, like me,…
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Strategy
August 21, 2018

Why Should You Care? Implementing Cause Marketing

As marketers, we are consistently in search of fresh new ideas to cut through the…
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Digital
August 14, 2018

How to Get the Most Out of Your SEM Budget

As the world of marketing marches further into the digital era, more eyes are turning…
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Digital
July 12, 2018

Beat Social Media Burnout: 5 Steps to Practice Digital Wellness

When your job requires you to be online all the time, especially using social media,…
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Creative
June 20, 2018

It’s 2018. Why are advertisers still selling features and not benefits?

Are you educating your target audience or enticing them? Let’s be clear. Informing a prospect…
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Media
June 12, 2018

7 things to consider when prioritizing your marketing channels

We talk a lot about a lot of different ways to reach your customers. There…
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