Search Engine Marketing Specialist

InQuest Marketing is a full-service advertising agency that has a strong reputation for being a strategic partner with our clients. For more than 30 years, we have collaborated with brands to find new methods of reaching their audiences with creative messages. We continue to invest in our team so that we stay ahead of the ever-changing media landscape and can provide trusted counsel to those who depend on our expertise.

When you work at InQuest Marketing, you’re not just joining a staff that sits in the same building from 9 to 5. You’re joining a team that’s more like a family; with values that transcend the daily grind and inspire us to produce the best work all in the name of connecting brands with customers.

We work with passionate clients and are passionate about the work we do for them.

We’re committed to pushing our creativity by working smarter and being problem solvers.

We pride ourselves on being professional and hard working. We’re not afraid to roll up our sleeves.

We value honesty even when it means we have to go back to the drawing board.

When you join the team at InQuest, you will work alongside a group that puts the client first – never themselves. Because when the client succeeds, we all succeed.

We are currently looking for a Search Engine Marketing Specialist to join our team to assist with planning and implementing search engine marketing strategies including paid campaigns and SEO tactics. The ideal candidate would love geeking out with keyword research, analyzing data and analytics, and pulling together insights into client-facing reports. He/she would also be passionate about continually learning new tactics to help reach client objectives.

Responsibilities will include, but are not limited to:

  • Plan, implement, manage, analyze and optimize paid search engine marketing campaigns
  • Conduct keyword research and work with copywriters to incorporate relevant keywords into web copy to boost SEO rankings
  • Compile campaign analysis, performance reports and measure ROI for SEM campaigns
  • Work with team members across all digital disciplines and the account team to compile comprehensive digital reports for clients
  • Proactively learn about search engine behaviors, technology, news and strategies, and share key developments and discoveries with team members

Required Experience:

  • BA or BS in marketing, advertising or related field
  • Experience in an agency setting
  • 1-2 years’ experience managing paid SEM campaigns

Preferred Skills:

  • Proficient in Microsoft Office, particularly Excel and PowerPoint
  • Proficient with Google AdWords, Bing Ads, Yahoo Ads and Google Analytics
  • Basic working knowledge of social media insights
  • Excellent communications skills, oral and written with an analytical approach
  • Superior attention to detail
  • Must be highly organized with the ability to multi-task under very tight deadlines.
  • Ability to self-manage projects
  • Able to work independently and as part of a team
  • Positive, professional and outgoing
  • Entrepreneurial instincts
  • Creative thinker and problem solver

This person reports to the Director of PR & Social Media but works closely with the paid media team and account service. To apply, please send cover letter and resume to: info@inquestmarketing.com, subject line: Search Engine Marketing (SEM) Specialist.

Web Developer

InQuest Marketing is looking for an experienced Web Developer to join our team.

InQuest Marketing is a full-service advertising agency that has a strong reputation for being a strategic partner with our clients. For more than 30 years, we have collaborated with brands to find new methods of reaching their audiences with creative messages. We continue to invest in our team so that we stay ahead of the ever-changing media landscape and can provide trusted counsel to those who depend on our expertise.

When you work at InQuest Marketing, you’re not just joining a staff that sits in the same building from 9 to 5. You’re joining a team that’s more like a family; with values that transcend the daily grind and inspire us to produce the best work all in the name of connecting brands with customers.

We work with passionate clients and are passionate about the work we do for them.

We’re committed to pushing our creativity by working smarter and being problem solvers.

We pride ourselves on being professional and hard working. We’re not afraid to roll up our sleeves.

We value honesty even when it means we have to go back to the drawing board.

When you join the team at InQuest, you will work alongside a group that puts the client first – never themselves. Because when the client succeeds, we all succeed.

Job description:

  • Translating client’s informational or marketing content into a functional website.
  • Designing Web sites and ensuring that they are easy to access and visually effective
  • Determining all necessary coding requirements for the site creation including forms, e-commerce capability and specialized scripts
  • Creates customized applications for smaller tasks to enhance website capability based on business needs.
  • Writing Web pages in a combination of codes such as JavaScript, .Net, HTML, and Flash
  • Developing templates of approved website layout.
  • Coordinating with programmers and graphic designers for specialized scripts, Integrating verbal and graphical content with site design and posting completed site to internet server and search engines
  • Making changes to the site and updating current information on web pages as directed by client.
  • Ensures web pages are functional across different browser types; conducts tests to verify user functionality. Verifies compliance with accessibility standards. Assists in resolving moderately complex production support problems.
  • Investigates and resolves matters of significance for end-user problems and escalates if necessary.
  • Works with clients to address requirements, usability, accessibility, security, and change requests to ensure website functionality.
  • Creates test plans, and reports test results. Works with outside vendors as necessary, in developing tests to ensure future site functionality.
  • Researches new web technologies to provide clients with state of the art web capabilities.

Job requirements:

  • Bachelor’s degree in computer science or related field.
  • Minimum 5 years programming experience.
  • 3 years web development experience preferably on Microsoft’s .Net stack using C#.
  • Experience with XML/XSL
  • Experience with Visual Studio 2010/2013
  • Deep knowledge of Javascript and Javascript frameworks.
  • Good understanding of CSS; experience with a CSS preprocessor preferred.
  • Experience with content management systems (Orchestra / C! bonus points)
  • Experience with Bootstrap framework a big plus.
  • Solid understanding of relational database principles .
  • Strong problem solving and analytical skills.
  • Good oral and written communications skills.
  • Ability to lead projects and interact with clients a must
  • Strong technical skills with the ability and desire to pick up new skills as needed.

Preferred qualifications:

  • Experience with eCommerce websites
  • Experience with Magento implementations

    To apply, please send cover letter and resume to: info@inquestmarketing.com, subject line: Web Developer.

    Digital Designer

    InQuest Marketing is looking for an experienced Digital Designer to join our team.

    InQuest Marketing is a full-service advertising agency that has a strong reputation for being a strategic partner with our clients. For more than 30 years, we have collaborated with brands to find new methods of reaching their audiences with creative messages. We continue to invest in our team so that we stay ahead of the ever-changing media landscape and can provide trusted counsel to those who depend on our expertise.

    When you work at InQuest Marketing, you’re not just joining a staff that sits in the same building from 9 to 5. You’re joining a team that’s more like a family; with values that transcend the daily grind and inspire us to produce the best work all in the name of connecting brands with customers.

    We work with passionate clients and are passionate about the work we do for them.

    We’re committed to pushing our creativity by working smarter and being problem solvers.

    We pride ourselves on being professional and hard working. We’re not afraid to roll up our sleeves.

    We value honesty even when it means we have to go back to the drawing board.

    When you join the team at InQuest, you will work alongside a group that puts the client first – never themselves. Because when the client succeeds, we all succeed.

    The Digital Designer will assist in the design and production of websites, banner ads, emails, digital animations and more. The Digital Designer will work with the Senior Interactive Art Director to create marketing communications for multiple clients in retail, as well as, business-to-business categories. This person will work with team members from various areas of the agency to execute campaigns.

    Must have a full knowledge of steps involved in creating digital communications from inception to final programming and maintenance.

    Experience: 3-5 years of experience in digital design

    Job requirements:

    • Design in HTML5, CSS, & Adobe creative suite with an emphasis on Photoshop, Flash including ActionScript
    • Experience working with various online ad design specs and media requirements
    • High understanding of user interface, visual social communication, web design and e-commerce
    • Knowledge of responsive web design techniques
    • Conceptualize web, email and banner layouts.
    • Excellent understanding of composition, color, imagery, typography
    • Work cohesively with traditional creative teams to produce matching digital elements
    • Eye for detail
    • Multi-tasking and working well under tight deadlines with the ability to communicate ideas clearly
    • Ability to self-manage projects and work within time deadlines
    • Team oriented, self-motivated

    To apply, please send cover letter and resume to: info@inquestmarketing.com, subject line: Digital Designer Position.

    Benefits, Health and Wellness

    Paid Time Off