Get Found: How to Optimize Your Google Business Listing
5 Steps for Testing Email Marketing Campaigns
By Kaitlin Tilley | Trade Tips
There are many components of an email campaign that should be checked (and triple checked) before sending.
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Video Statistics and the Future of Content Marketing
By Erica Lopresti | News & Trends
These staggering statistics prove why video is being hailed as the future of content marketing.
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Get the Most Out of Your Agency with Great Feedback
By Rob Hink | Audience Insights
As the client, you have the first word and the last word. Your feedback is one of the most important parts of the project.
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What is Nostalgia Marketing and Why Do Consumers Love It?
By Melanie Voisey | Audience Insights, Trade Tips
Brands are tapping into this feeling - a strategy called “nostalgia marketing - and it works incredibly well with millennials.
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Cyber Monday: Consumer Behavior and Retailers’ Need for Mobile Presence
By Hillary Berry | In Real Life, Building Brands
As a marketer, these shifts are a no-brainer, but the numbers are larger than I expected.
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